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Application development organizations spend huge sums of money on a year on a huge amount of siloed point function tools like requirements management, architecture, coding, build, testing, tracking, release management and more. These tools usually live in isolation and depend mostly on conventional broken and irregular manual procedures to synchronize data of one tool with the other. Integration […]

Software development process or software development lifecycle (SDLC) is a comprehensive framework that describes the various phases and the various activities that need to be performed at each phase of software development. It is a complicated process where the software development team has to go through various stages namely * Initiation * System Concept Development […]

IBM’s Optim Test Data Management presents itself as a simple solution for a business’ application testing process. Not only does Optim data management focus on simplicity, but it works to improve reliability and quality, while also lowering the operational cost of testing. Businesses typically maintain large databases for testing and development, and the best environment for testing […]

One of the most essential,yet challenging parts of successful business-to-business (B2B) marketing is lead generation and nurturing. Without successful leads, no business can thrive. Hence, it is important to have a clear understanding of closely targeted leads for your business to flourish. With the prevalence of email marketing, pay-per-click (PPC) advertising, web design, search engine […]

We’re in the information age, and no business can succeed without leveraging the power of information. That is why there has been constant emphasis on the need to store, manage, control, and apply data to enable business growth. But ever-increasing volumes of data can pose a serious challenge to businesses, curbing their ability to use […]