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Do something often enough and it is sure that you will eventually learn the language of the trade. Just like any other industry, the commercial printing industry also has its own words and terminologies that are most often used in day-to-day operation of commercial printing companies. However, as a customer, it is highly unlikely that […]

It is a sad truth, but nevertheless the truth, that not all commercial printing products that have been produced and will be produced in the future will be effectively used and implemented for their intended purpose. There are many reasons why precious paper and ink are continuously wasted on low-quality and ineffective outputs that are […]

If you take a closer look at the commercial printing product you can get a hand of at the moment, then you will find out that this commercial printing product is practically a gold mine of information about the business owner that commissioned it as well as commercial printing company that printed it. The qualities […]

A habit is something people do often enough that after a certain period of time, they can unconsciously perform it without giving it much thought. The two general types of habits are good habits and bad habits, each describing the effects and consequences an action will produce. For example, good habits are something which leads […]

Direct mailing campaigns can bring in more customers and profits for your business than you can get through print, radio or TV ad placements. Why? This is because direct mail puts your message easily in front of your prospects. As long as you send the right message to the right mailing list at the right […]