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Our mobile phones are no more just a handy device that we carry in our palms all time.  One can say it’s a living companion that runs on technology. Its function ranges much more than mere calling and texting. Our lives are incomplete without mobile phones. Imagine when you are held up in a place […]

With the ability to empower development-intensive companies to implement and enforce best practices across the organization, Application lifecycle management (ALM) solutions can make a big difference. Although it is an integral part of the lifecycle of any software application that helps the development team manage the processes, ALM is not really synonymous with Software Development […]

As opposed to traditional marketing where the marketing reach was from the company to the customer, SEO is an inbound marketing technique that aids marketers to be found by prospects. The primary work of a search engine is to find relevant results for user-provided search terms. And, lead generation means focusing on activities that drives […]

The focus of B2B marketing today is on the corporate website. To convert buyer attention on the product, marketers need to show the way. This is where SEO (Search Engine Optimizations) comes in.B2B marketers can assess SEO performance on various levels. Some of the questions that can be addressed by calculating metrics include: How much […]

Today in this expanding and market scenario, whenever you have to purchase something, you no more only think about getting it from the nearby store or any other shopping outlet. The other option that comes to your mind is that whether the same would be available online. This is because the world of ecommerce has […]