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The festive season brings with it the fun and laughter of ones near and dear and also the long list of shopping for gifts. However turbulent the economy might be, shopping for gifts during festivals is the inherent part of festivities. The technologically enhanced business world has provided the die-hard shoppers with online shopping facilities. […]

Lead nurturing is best known as the process of educating and interacting with leads consistently, building trust and gaining mindshare in the process till they are ready to buy from the marketer. But despite the best of intents, many lead nurturing programs fail to deliver the desired results, simply because they become nothing more than […]

Christmas brings in the cheer and warmth during the cold season when everyone prefers to be indoors and be oblivious of the world outside. The spirit of Christmas expects one to share the love, happiness and warmth spread across the world with the birth of Christ Jesus. The joy of gifting during Christmas only doubles […]

iPhones are the smartphones marketed by Apple Inc. It is the 5th generation of the iPhones that is out in the market today. It has a multi-touch screen and a virtual keyboard. Being a smartphone, it functions as a camera phone, video camera, portable media player having capabilities such as email and web browsing, sending […]

Whilst online shopping has been making it huge and all successful in the western countries, it took sometime for the same to establish in India. The reasons for the same are numerous. The major reasons were cyber literacy and the penetration of computing systems. Lately, with the evolution of internet technology and its uses, online […]