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Author Nick: mudlickmailco@gmail.com
Name: Greg Sands
Site: http://www.mudlickmail.com/
About the Author: Greg Sands started Mudlick Mail from the need to create a direct mail marketing campaign for his 20 auto repair stores around the country. Out of this process, we realized there was a greater need in the automotive industry for the same level of quality direct mail programs that we were creating for our own use. Mudlick Mail is an automotive specific, complete direct mail solution company. We cover it all - market analysis, creative design, direct mail campaigns, and much more
Getting your message to a customer is the first step in getting them to come to yourshop. And an excellent method for delivering that message is with automotive repair direct mail. When it is done right, direct mail delivers a professional-looking product that will attract customers to your business. If you choose direct mail as […]
In recent years, the focus of marketing has shifted largely to onlinemethods such as search engine optimizationand social media marketing. These methods are cutting edge and certainly are effective however they are not the only game in town. If you own an auto repair shop, you should also reach customers at home with off-line methods […]
Previously I have discussed why I believe direct mail is the most effective advertising tool for shop owners. I am now going to provide some guidance to help you measure your automotive repair direct mail campaign efforts. Before you can evaluate your direct mail campaign, you need to establish your expectations regarding marketing. What is […]
As with a number of things, repair shop advertising was once a lot easier than it is today. A while back, repair shop advertising was really as simple as buying a large advertisement in the local Yellow Pages. Those directories were the best way for customers to locate an automobile repair shop when they needed […]
