More About the Author "nan.king"

Author Nick: nan.king
Name: Nan King
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About the Author: Nan King, a tech geek and environmentalist at heart, is an advocate of business email marketing strategies that encompass the use of an email marketing company which is permission based.


Articles by nan.king :

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Why Won’t Your Content Matter if There are Large Blocks of Text in Your Email?

There are several components that must work in harmony in order for an email campaign to reach its full potential.  For most of us, finding that harmony begins with our design.  Creating a  quality design is much more than producing eye candy because copy and content are key parts of the equation as well.  While […]

What Ways Could Holiday Email Campaigns Backfire When Not Done Properly?

The holiday season is in full swing, and this means consumers are engaged in serious shopping mode. A number of online and offline retailers got an early start, but with Christmas right around the corner, it is safe to say that all companies are ready to seize the moment. While email marketers are definitely included […]