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Author Nick: ronntorossian
Name: ronn torossian
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About the Author: Ronn Torossian is the CEO of 5WPR, one of the 15 largest PR firms in the US. Named to the "Ad Age" and "PR Week" 40 under 40 lists, he was a semi-finalist for the 2010 Ernst & Young Entrepreneur of the Year Award. His agency represents leading brands in all spaces, and has worked with celebrities including Snoop Dogg, Pamela Anderson and Nick Cannon.
Here’s a sordid story that you’ve probably not heard about on CNN or Fox News. Philip H. Brown, a tenured economics professor at Colby College in Waterville, Maine, resigned from the school after the institution announced it was either that or he’d be fired because he’d violated students’ privacy. What was the violation? Oh, it’s […]
On January 1, 2012, we begin the 10th full year of 5WPR, which today is a Top 25 US PR Agency. This is simply amazing to me. The day I opened 5WPR, my office was located on the roof of a building. I literally had to walk across the roof to enter the 5WPR “shack”. […]
In 2011, a career survey revealed that behind being a commercial pilot, working in Public Relations was the most stressful job in America – for me, owning a PR agency in New York – the city that never sleeps – it’s nonstop pressure and requires a constant state of high alert. My friend who is […]
Every time I come across the declaration of “the death of PR” I am amused, reminding myself of the “if-I-had-a-dollar-for-each-time…” joke. Indeed, the economic downturn that hit global markets and worldwide cross-industry economies affected us tremendously. The clients were not as engaged in new ventures, new businesses was a rare scene to be found and […]
Naturally, I relate easily to small business owners. Most small businesses in the U.S realize there is “something” about social media and online marketing, but are still extremely hesitant in treating it as seriously as their other operations. I share that notion from a PR standpoint – where social media is now an integral part […]
