The UFC Is Irrelevant In The Japanese MMA Marketplace
The UFC is of borderline relevance in Japan. This isnt to disparage the UFC, which has done a great job growing MMA in North America and parts of Europe. Its an effort to put Dana Whites claims of Zuffas inevitable worldwide dominance into perspective. Without traction in the #2 fightsport market in the world, UFC’s hopes for ‘world domination’ are doomed to failure.